7 Steps to Increase Website Sales and Lead Generation
posted by CAPTIVATEDESIGNS.COM // May 11, 2010 // Build Your Website
Most organizations don’t focus on their target audiences or consider how their website will be used for lead generation or increasing sales. This is why most sites under-perform in these areas. You can increase website sales and website lead generation by applying some or all of the seven steps below to redesign your site and build an online marketing campaign.
3 Keys to Effective Website Design
posted by CAPTIVATEDESIGNS.COM // August 25, 2010 // Build Your Website
When it comes to an effective website design, most people give a high rating to a website based on how good it looks. However, implementing an effective web page design that brings you the results you desire takes more than just great aesthetics. Let’s take a look at the three components that your website must address to perform well and bring you results.
Top Five Elements of Effective Website Design
posted by CAPTIVATEDESIGNS.COM // March 17, 2010 // Build Your Website
Effective website design encourages your visitors to take the next step. It combines good layout with page copy that induces customers to buy products or take some kind of action. Consulting firm Rain Today recently conducted a survey of more than 200 buyers of B2B Services that rates the importance of various website elements and “How Clients Buy.” Their findings were as follows:
How to Develop a Web Site Privacy Policy
posted by WEBSITES.COM // January 25, 2010 // Build Your Website
If you are aware of the laws governing Internet privacy, you know how important it is to develop a privacy policy for your website. A privacy policy is a legal document that explains to consumers how your business will collect, use, and keep secure any information you obtain about them.
How to Set Up Your Small Business Website for SEO - Part 2 of 2
posted by WEBSITES.COM // January 23, 2010 // Build Your Website
Continued from How to Set Up Your Small Business Website for SEO - Part 1
In addition to keywords, META tags and content, search engines may use other criteria to determine how high your site should rank for a particular search. The number and quality of links that point to your Web site is a common consideration, and another reason that listing your Web site with many online directories is a recommended step.
How to Set Up Your Small Business Website for SEO
posted by WEBSITES.COM // January 23, 2010 // Build Your Website
When consumers use the Internet to learn more about something they’re interested in, they typically start at a search engine like Google or a directory like Yahoo! Your goal is for the consumer to see a link to your Web site before they see one for your competitor. Optimizing your Web site for search engines is a complex, imprecise procedure, but one you can learn how to do if you're willing to take the time. Below is a 10-step process to get you started with SEO.
20+ Things to Consider Before Building a New Website
posted by CAPTIVATEDESIGNS.COM // January 20, 2010 // Build Your Website
You have committed considerable thought and budget planning to creating your very own business website. If you think all that’s left is choosing a good web designer, then you may be in for a little surprise. If you want a successful website, there are a lot of things to be done before it is finally up and running. Before you build your site, you have to plan it carefully – poor planning will cost you time, money and effort later on. And worst of all, it may cost you customers unimpressed with your initial offering.
E-commerce Website Design: 5 Tips for Success
posted by CAPTIVATEDESIGNS.COM // January 15, 2010 // Build Your Website
Gone are the days where you need to have a brick and mortar store in order to run a successful retail business. Welcome to the world of e-commerce! The success of taking your retail business online starts with a solid marketing strategy and most of all an e-commerce website design, built for success. A great e-commerce website design makes it easy for your website visitor to do business with you. Here are five tips for making your e-commerce website design a success.
How to Build a Website: 10 Things You Need to Build a Successful Website
posted by CAPTIVATEDESIGNS.COM // January 08, 2010 // Build Your Website
So you have decided that you absolutely need a website. Before you dive in, consider these 10 things you need to know on how to build a website in order to ensure the success of your website project.
2009 Website Design Finalists Increase Brand Awareness
posted by WEBSITES.COM // October 19, 2009 // Build Your Website
The finalists in the Best New Small Business Website Summer 2009 contest were looking for increased revenue and brand awareness from their new website. They share their insights in real-life case studies that demonstrate how a website can contribute to success -- online and off -- for every type of small business.
Basic HTML Code Tutorial: How To Build A Website With HTML
posted by ADMIN // August 21, 2009 // Build Your Website
There are many good reasons to have a website on the Internet — personal expression, advertising and marketing products, sharing information, etc. But for inexperienced Internet users, the idea of building a website is daunting. There are services that will build a website to your specifications or allow you to use a template to build it yourself, but these services come with a price, either cash or required advertising on your website. The more affordable option is to build a website yourself with a basic understanding of HTML.